{"id":543,"date":"2019-01-28T21:02:07","date_gmt":"2019-01-28T21:02:07","guid":{"rendered":"http:\/\/carlosleal.com\/?p=543"},"modified":"2019-04-06T23:53:59","modified_gmt":"2019-04-06T23:53:59","slug":"itinerantes-en-bulk-y-de-memoria-corta","status":"publish","type":"post","link":"https:\/\/carlosleal.com\/?p=543","title":{"rendered":"Itinerantes, en bulk y de memoria corta."},"content":{"rendered":"<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-545\" src=\"https:\/\/carlosleal.com\/wp-content\/uploads\/2019\/01\/ft_clj.png\" alt=\"\" width=\"1478\" height=\"700\" srcset=\"https:\/\/carlosleal.com\/wp-content\/uploads\/2019\/01\/ft_clj.png 1478w, https:\/\/carlosleal.com\/wp-content\/uploads\/2019\/01\/ft_clj-300x142.png 300w, https:\/\/carlosleal.com\/wp-content\/uploads\/2019\/01\/ft_clj-768x364.png 768w, https:\/\/carlosleal.com\/wp-content\/uploads\/2019\/01\/ft_clj-1024x485.png 1024w\" sizes=\"auto, (max-width: 1478px) 100vw, 1478px\" \/>.<\/p>\n<p style=\"text-align: justify;\">Tres conceptos, tres definiciones.<\/p>\n<p style=\"text-align: justify;\">As\u00ed somos en estos tiempos que parecen ir a la velocidad de la luz. Nos movemos de un lado a otro, tanto en sentido real como en nuestras relaciones (ya sea con personas, conceptos, marcas, etc.), consumimos productos e ideas en paquete -lo cual en cierta manera baja nuestras expectativas de calidad- y despu\u00e9s de ello, repetimos el ciclo nuevamente, dejando en el olvido lo vivido poco tiempo antes, aunque eso nos haya dejado no tan buenos resultados.<\/p>\n<p style=\"text-align: justify;\">Por ello no es secreto el \u00e9xito de conceptos como los <strong><em>Food Trucks<\/em><\/strong> (<em>simples puestos de tacos con branding<\/em>, dir\u00eda alguien que conozco), los<strong><em> Pop Up Stores<\/em><\/strong>, los <em>\u201cPonga su nombre aqu\u00ed-fest\u201d<\/em>, los servicios de streaming de entretenimiento, tanto en video como audio y la re-invenci\u00f3n de conceptos usados con anterioridad, pero bajo otro nombre.<span class=\"Apple-converted-space\">&nbsp;<\/span><\/p>\n<p style=\"text-align: justify;\">\u00bfCu\u00e1nto durar\u00e1 este comportamiento? No lo se, pero hay que ir buscando o creando lo que viene, que ya todo dura menos, incluso aquellas cosas que etiquetamos como&nbsp;<em>\u201cpara siempre\u201d.<\/em><\/p>\n<p style=\"text-align: justify;\"><em>Think about it.<\/em><br \/>\n<em>CLJ<\/em><\/p>\n<p>.<\/p>\n<p>&nbsp;<\/p>\n<p>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>. Tres conceptos, tres definiciones. As\u00ed somos en estos tiempos que parecen ir a la velocidad de la luz. Nos movemos de un lado a otro, tanto en sentido real como en nuestras relaciones (ya sea con personas, conceptos, marcas, etc.), consumimos productos e ideas en paquete -lo cual en cierta manera baja nuestras expectativas [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":545,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[3],"tags":[14,8,47,12,20,48,9,87,11,13],"class_list":["post-543","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-agencia-de-publicidad","tag-blog-de-mercadotecnia","tag-branding","tag-carlos-leal","tag-carlos-leal-jimenez","tag-marcas","tag-marketing-blog","tag-mercadotecnia","tag-monterrey","tag-sr-smith"],"_links":{"self":[{"href":"https:\/\/carlosleal.com\/index.php?rest_route=\/wp\/v2\/posts\/543","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/carlosleal.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/carlosleal.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/carlosleal.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/carlosleal.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=543"}],"version-history":[{"count":7,"href":"https:\/\/carlosleal.com\/index.php?rest_route=\/wp\/v2\/posts\/543\/revisions"}],"predecessor-version":[{"id":578,"href":"https:\/\/carlosleal.com\/index.php?rest_route=\/wp\/v2\/posts\/543\/revisions\/578"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/carlosleal.com\/index.php?rest_route=\/wp\/v2\/media\/545"}],"wp:attachment":[{"href":"https:\/\/carlosleal.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=543"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/carlosleal.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=543"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/carlosleal.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=543"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}